This week, a blog will be posted about my opinion on Nostalgia Critic’s “The Powerpuff Girls Movie” Review.
Streaming services like Netflix have provided films that are mostly dramas getting nominated or winning big with the Academy Awards. One of their first films was a documentary called The Square (2013). It revolved around the well known Arab Spring revolution taking place in Egypt (Ladika). There were other well known films released like The White Helmets (2016), Beasts of No Nation (2016), and Roma (2018). These films dealt with subjects around civilian rescues in Syria, African child soldiers, and the life of a house keeper in 1970’s Mexico (Ladika). Netflix and Amazon have also provided well written dramas and comedies like House of Cards (2013-) Orange is the New Black (2013-) and Transparent (2014-).
With all of these successes from streaming services, major studios are taking notice as stated, “AT&T owns WarnerMedia, which will launch a streaming service featuring Warner Bros., HBO and other new content. In late 2017, Disney announced it was purchasing 21st Century Fox for $52.4 billion in preparation for launching its streaming service, Disney+. Disney will provide new TV programs based on its Marvel and Star Wars characters and will offer Fox’s film and TV lineups as well” (Ladika).
Despite the fallbacks of declining box office numbers domestically and facing competition with Netflix or Amazon, 2018 was the year of triumph and strategy. The movie, “Black Panther” (2018) was a movie getting praised for all black cast, well rounded female characters, and directed by a black man (Ladika). This was a superhero blockbuster that made 700 million at the domestic box office making it the highest grossing film of 2018 domestically. The reason why it made huge money was because of trying to “think outside the box” of what a blockbuster can provide besides spectacle CGI (Computer Generated Imagery), reaching out to stories with diverse characters and settings. Movie theaters are now adding an luxury element to solve their decline in movie theater attendance. Now at movie theaters, foods that are included will involve several dining options and alcohol. While the viewer is watching a film on a big screen, recliner chairs help the experience to be more relaxing (Ladika). With these good news, it looks like there might be some return investments and attendance if more ideas like these are focused on, instead of the reliance on releasing the predictable blockbusters.
Ever since the 1990’s, blockbusters have been a main focus for gaining big dollars for the movie industry. These movies have always been big spectacles based on pre existing material (novels, comics, sequels to existing franchises, etc.) (Ladika). The audience and Hollywood just devoured it. As the 2010’s started, domestic box office numbers have been declining as blockbusters been pandering to foreign markets. In the year of 2017, the domestic box office didn’t gain any momentum and was said to be the worst year for the movie business. Ticket sales for movie theaters have been on a downhill spiral since blockbuster movies increased in abundance. This all leads to ticket prices increase by each year. From this chart, there is a upward trend of inflated prices of tickets every year since the 1990’s.
Back in 1990, the average ticket price was only $4.00. 10 years later, the average was about $5.00 to $5.00. Now in the year of 2019, tickets average to $8.00 $9.11 with inflation. With increased ticket prices, movie theater attendance has only accounted for 12 percent of the whole United States of America (Ladika). With all these outcomes, there would not be a competitive component to add to the mix? Well here lies the movie industry facing competition from streaming services and television. Whenever a blockbuster is released, the budget would be in huge amounts of money financed into it by producers. With big budgets attached to these projects, the greater the return investment they gain back from the box office. However this has made a slump in financing movies that only have small to mid range budgets. This is where streaming services and television come in.
The rise of Netflix and Amazon have now become a home for small to mid budget movies to be released. In return, these companies have released hundreds of independent movies and are hoping to create their own film studios (Ladika). According to John Ernst, “People are used to watching more than one screen at a time and it’s maddening. Also, streaming services and HD TV have made home viewing viable. Even when going to local theaters it’s not unusual to find yourself with a very small audience, a very different experience from the heyday of motion pictures where you’d sit in darkness with hundreds of others sharing the same experience” (John Ernst). With streaming services available to multiple viewers who are sick of inflated ticket prices and bland movie blockbusters, they can now watch a variety of films in a more comfortable environment (at home). Cell phones are also an added feature for movie viewing, as one study explains, “Smartphones are helping to fuel the on-demand nature of movie-watching. Members of Generation Z — defined by Deloitte as those born between 1997 and 2003 — spend about 20 percent of their movie-watching on their phones, according to the Deloitte study” (Ladika). Does this mean the movie industry will no longer be releasing films in movie theaters, but only in streaming services?
Most of the time, big blockbuster movies bring huge amounts of money at the box office. Once they make their money back, they are put into a list involving the highest grossing films of all time. However the list could change whenever a new movie is released and makes an colossal worldwide box office gross. Then that new movie replaces the old one’s place instead. For example when Titanic was released in 1997, it was the highest grossing film of all time. This means it had take Jurassic Park’s (1993) place in the number one highest grossing movie of all time. Back then Jurassic Park (1993) replaced E.T. The Extra Terrestrial (1982) for highest grossing movie of all time.
What wasn’t accounted before was the inflation of prices. The inflation of box office grosses meant that movies that were used to be of one the highest grossing films of all time, can now be on a list that accounts for how money has gotten more expensive over the years. According to a newspaper article, “While James Cameron’s soggy epic tops many lists, with a box-office gross of US$600 million, the movie magazine Empire has handed the title to Gone With the Wind. In its issue, on sale Wednesday, Empire has listed the 100 biggest box-office movies of all time. The twist is the figures have been adjusted for inflation to give a clearer picture of the biggest money-makers” (Sunday Herald Sun (Melbourne). Despite Titanic being known as the highest grossing film of all time to common folks, it is revealed the film had to have enormous inflation gross in order to qualify for that title.
1. Gone With The Wind (1939) — Worldwide Gross: $402,352,579 million; Inflated Gross: $1.293 billion.
2. Star Wars (1977) — Worldwide Gross: $775,398,007 million; Inflated Gross: $1.14 billion.
3. The Sound of Music (1965) — Worldwide Gross: $159,287,539 million; Inflated Gross: $911.5 million.
4. E.T. The Extra Terrestrial (1982) — Worldwide Gross:$792,910,554 million; Inflated Gross: $907.9 million.
6. Titanic (1997) — Worldwide Gross: $2,187,463,944 million; Inflated Gross: $821.4 million.
7. Jaws (1975) — Worldwide Gross: $470,653,000 million; Inflated Gross: $819.7 million.
8. Doctor Zhivago (1965) — Worldwide Gross: $111,721,910 million; Inflated Gross: $794.5 million.
9. The Exorcist (1973) — Worldwide Gross: $441,306,145 million; Inflated Gross: $707.6 million.
10. Snow White and the Seven Dwarfs (1937) — Worldwide Gross:$184,925,486 million; Inflated Gross: $697.6 million.
In this site The Opinionated Blog Of A Fan, there will be about 6 to 8 blog posts over the next 3 weeks. The whole purpose of these posts is to inform the masses about who love to go to see spectacle movies on the big screen about the history behind blockbusters. There will be lists of influential special effects over the years, a video on the rise and downfall of Hollywood, charts showcasing box office revenue, etc. Another group of individuals that will need to see this project will be film historians due the dates of the movies released and the video.
With all these images, information, and one video this project will reveal how movie blockbusters have dominated the silver screens for many years with rewarding results before and somewhat negative outcomes now.